About me

What am I about?

I’m about a lot of things. But I specialise in sneakers, hip hop, culture and technology.

If you’d like to learn more about me, check out my LinkedIn page.

Simply put, I do stuff. A lot of it.

Some of the spaced-out areas I specialise in are:

  • Virtual Reality Marketing
  • Augmented Reality Marketing
  • Mixed Reality Marketing

Pretty much the marketing side of immersive computing. As fascinating as this industry is, not everyone appreciates what it has to offer. It’s seen as a waste of time by many people. Hey, when you don’t understand it, who can blame them? I got my start in this industry working for one of the biggest brands in the world. I was part of a non-existent team, and we (me and my line manager) had to turn an entire organisation into advocates. On top of that, you had all these VR experts who assumed that once they heard from us they would immediately be given a wad of cash to do what they wanted. It was a sticky situation to be in. But it gave me a lot of insight. Anyone who’s riding the wave right now is at an advantage however, you have to think outside the box.

My more conventional areas are:

  • Content Creation
  • Social Media Strategy Planning
  • Influencer Marketing
  • Content Partnerships
  • Social Media Marketing
  • Social Video (YouTube, Vimeo)
  • Content Management
  • Blogging
  • Digital Marketing & Analytics
  • Copywriting

I went out and did all that good stuff, like going out and becoming a Google Partner; getting AdWords certified, and I’m also Hubspot, YouTube and Facebook qualified.

 

Some of the brands I’ve worked for are:

 

Some of the brands I have worked on are:

 

A few of the agencies I have worked with are:

 

Magazines I’ve written for are:

 

Learn a bit more about how I think by reading my blog